What is the circular economy?
The circular economy is a resource efficient alternative to the traditional wasteful linear economy. It decouples growth from scarce resource use allowing economic development within natural resource limits and allowing companies to innovate to enable customers and users to do ‘more with less’ while driving real business value.
Why a circular economy?
As well as creating new opportunities for growth, a more circular economy will:
• Reduce waste
• Drive greater resource productivity
• Deliver a more competitive US economy.
• Position the US to better address emerging resource security/scarcity issues in the future.
• Help reduce the environmental impacts of our production and consumption in both the US and abroad.
To learn more about the Circular economy check out these links:
Accenture Strategy – Circular advantage: Innovative business models and technologies that create value.
McKinsey: Growth within: A circular economy vision for a competitive Europe
Circular Economy Hub – Ellen Macarthur Foundation
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